In the most recent video from Matt Cutts, Google\’s Head of Webspam, he discusses the topic of content. Without doubt one of the most talked about aspects of digital marketing, there have been – and still continue to be – a huge number of in-depth conversations about content.
For anyone whose been working in SEO over the past few years, they\’ll have noticed (or should have noticed!) one very clear trend, all to do with links. From it being possible to increase your rankings within the search engines largely through building a large number of links, Google made what seemed like a complete …
If Guest Blogging's Bad, How Do You Gain Quality Links Back To Your Website? Read More »