Content writing

What does “good content” mean?

You will have heard that your website needs good content, in order to build a good brand image and to improve your search engine optimisation. However, there are very few explanations about what good content means. Brand image Good content means different things depending on what industry you are in. For many industries the content […]

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5 Tips To Improve Your Skills As A Copywriter – Part 2

This is the second part of a two-series blog post concerning how you can improve your work as a copywriter or a content writer. The first part covered two topics; the need to write in a conversational manner and why you shouldn\’t make your writing all about yourself.

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