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Mobile Responsive Website: Why Is It A Must-Have?

In today’s world, having a mobile responsive website is essential. With more and more people accessing the internet via their mobile devices, it’s necessary to ensure that your website is easily accessible and user-friendly. This article will explore why mobile responsive websites are essential, how to create them and where to find web hosting solutions. 

Why Mobile Responsive Websites Are Important

Firstly, let’s explore why mobile-responsive websites are essential. As mentioned earlier, more people are accessing the internet via mobile devices. In fact, according to Statista, mobile devices accounted for 52.6% of website traffic worldwide in 2019. If your website isn’t mobile responsive, you may miss out on over half of your potential audience.

In addition to this, having a mobile-responsive website can improve your search engine rankings. In 2015, Google announced they would prioritise mobile responsive websites in their search engine rankings. This means that if your website isn’t mobile responsive, it may be lower in the search engine results, making it less likely to be found by potential customers.

Finally, having a mobile responsive website can improve the user experience. If your website is challenging to navigate on a mobile device, users are likely to leave your website and look for an alternative. This can lead to a high bounce rate, negatively impacting your search engine rankings.

How to Create Mobile Responsive Websites

Now that we’ve explored why mobile responsive websites are essential, let’s look at how to create them.

1. Use Responsive Design

The first step in creating a mobile responsive website is to use responsive design. Responsive design is a web design approach that allows your website to adapt to different screen sizes and resolutions. Your website will look great on desktops, laptops, tablets, and mobile devices.

To use responsive design, you’ll need to use a responsive web design framework. Many frameworks are available, such as Bootstrap, Foundation, and Materialise. These frameworks provide pre-built templates and components that you can use to create a mobile responsive website quickly and easily.

2. Optimise Your Images

Images are essential to any website, but they can be problematic on mobile devices. Large, high-resolution images can take a long time to load on mobile devices, leading to slow page load times and a poor user experience.

To avoid this problem, you should optimise your images for mobile devices. This means reducing the file size of your ideas without compromising on quality. Many tools can help you do this, such as Adobe Photoshop, ImageOptim, and TinyPNG.

3. Use Mobile-Friendly Navigation

Navigation is another important aspect of a mobile responsive website. On a desktop, navigation menus are usually displayed horizontally across the top of the screen. However, with limited space, this layout doesn’t work well on mobile devices.

To create a mobile-friendly navigation menu, you should use a hamburger menu. This is a menu icon placed in the screen’s top corner. When the user clicks on the icon, the menu will slide out from the side of the screen. This layout is much easier to use on mobile devices, as it takes up less space and is more intuitive.

4. Keep Your Content Short and Sweet

Finally, keeping your content short and sweet on a mobile-responsive website is essential. On a desktop, users are used to scrolling through long content pages. However, on a mobile device, users are likely to be on the go and looking for quick answers.

To optimise your content for mobile devices, you should break it up into short paragraphs and use headings and subheadings to make it easy to skim. You should also avoid using large blocks of text and instead use bullet points and numbered lists to make your content more scannable.

Conclusion

Creating a mobile responsive website is essential today. Not only does it improve the user experience, but it can also improve your search engine rankings and increase your potential audience. To create a mobile responsive website, you should use responsive design, optimise your images, use mobile-friendly navigation, and keep your content short and sweet. By following these tips and hiring a website designer, you can create a great website on any device.

If you’re looking for a website designer in Cardiff, look no further than South Wales Web Solutions! Businesses can benefit from our experience and expertise and get website design advice and consultation. Contact us today to get started!

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