The fantastic Moz.com link building survey was released earlier in the month and it reveals some new insights into link building trends. To give you some background information Moz.com is one of the biggest sources of information in the SEO industry and they research all aspects of search engine optimisation and relating techniques. Every year …
(That you can\’t do much about) Search engine optimisation isn\’t an exact science. Google\’s algorithms determine where your site sits in the rankings are complex and influenced by many different factors. There are many things you can do to improve your rankings, however, there are a few things that will influence your website that …
As you browse the internet you will notice that a lot of companies really don\’t want you to contact them. Trying to get in touch with some online companies can be nearly impossible. There are many reasons why a company would do this. For example, they may want to conduct business purely online, they may …
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“A picture can tell a thousand words.” Or so the saying goes. It may be an old saying but it is very relevant when it comes to modern website design. When you design your website many people focus on the layout, the copy and then the imagery as an after-thought, but you can tell people …
When you are planning your website you need to decide on the layout, the images and the content. However, one of the most important thing to decide on is the colours. Colours send subliminal messages to consumers about everything from brand positioning to the product or service on offer. If you get your colours wrong …
Before your business idea is finalised it is imperative that you carry out some form of competitor analysis. This will help you to understand the market, work out your pricing strategy and to formalise your USPs. But in terms of digital marketing, is it ever OK to steal ideas from your competitors? Some of the …
Producing Content on your website that is easily and readily shareable is not as easy as it sounds. Content marketing is a brilliant way to market your products and services, in terms of SEO and brand building. You can raise the profile of your brand by having content on your website that interests your potential …
Social media differs from traditional advertising in many different ways. Many of the ways are obvious but some are less obvious. In this post we are going to explore some of the less obvious ways. Your Brand Voice The very way in which you communicate differs vastly between social media marketing and traditional marketing. This …
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Ideally you should be appearing in the top 3 natural listings in Google for your main keywords. If you haven\’t started on your SEO yet it could take you up to 6 months to get there, but once you have made it into the top 3 you will reap the rewards of your efforts. Here …
You should review your digital marketing on a regular basis in order to ensure you are getting your ROI and achieving your goals. Not every review has to be formal and time-consuming. South Wales Web Solutions has put together 20 questions for you to ask yourself whenever you have a quick glance at your digital …