It is common to find business owners – or copywriters – being unsure of how long the blog posts they write should be. Is 400 words best, or should it be more like 2,000 words? You could find five different people involved in the SEO industry and they could all give you five different answers.
SEO – the shortened version of Search Engine Optimisation – is what is needed to improve the position that your website is seen in organic searches on the search engines, sites such as Google. The higher up in the pages your website is found, the more traffic it is likely to receive from visitors, which
Over the last few years social media has been a part of a huge explosion which has taken over the world. You wouldn\’t have to go too far out of your own home to see people on their iPhones, smart phones or tablets – and it is generally because they are checking their social media
This is the second part of a two-series blog post concerning how you can improve your work as a copywriter or a content writer. The first part covered two topics; the need to write in a conversational manner and why you shouldn\’t make your writing all about yourself.
Let us get something straight; you don\’t have to be the next William Shakespeare to be a good writer, or even to have achieved top marks at school, college or university. But what you do need is to be able to connect with the people who will be reading your content – also known as
Do you want your company to be the best at what you do? Do you know how to be the best? There are many things you will need to take in to consideration when it comes to your content marketing; and it isn\’t just the things you probably think you need to do. Writing high