Month: January 2014

How To Write A Blog Post Title That Stands Out

If you\’re trying to succeed online today and you\’re not blogging, you need to start immediately.  It may sound direct and perhaps a little drastic, but the reality is blogging is a fantastic way to enhance any other activities you\’re carrying out. The reason behind this is both consumers and search engines alike enjoy fresh, …

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3 Reasons You're Not Seeing Results From Social Media

We all use social media today.  Some of us more than others and not all for the same purpose, but whether you\’re an individual, a SME or doing it on behalf of a global organisation, it\’s almost guaranteed you\’re checking into at least one social network regularly. But whilst being active on social media should …

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10 Digital Media Phrases And What They Mean In 2014 – Part 2

Following on from part one in this two-part series, here we look at another five digital media phrases that have changed and what you need to understand about them in 2014. 6.  Meta information Traditionally, meta information – such as meta title and meta description – is used to give an insight into what the …

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10 Digital Media Phrases And What They Mean In 2014 – Part 1

As anyone involved in the digital media industry will be aware, things change quickly.  Actually, that\’s an understatement – things can change so considerably fast that it can be difficult to keep up with exactly what\’s happening unless you take the time to continually keep your knowledgebase up-to-date. One of the most confusing aspects of …

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3 Things You Didn't Realise Were Having A Negative Impact On Your Digital Presence

Developing your digital presence requires a substantial investment.  Not necessarily a financial one, but without doubt a time one – in theory, you can do everything yourself, should you have a sufficient amount of time to develop a suitable understanding of the required tools, techniques and processes. But whilst developing a digital presence can take …

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If Guest Blogging's Bad, How Do You Gain Quality Links Back To Your Website?

For anyone whose been working in SEO over the past few years, they\’ll have noticed (or should have noticed!) one very clear trend, all to do with links. From it being possible to increase your rankings within the search engines largely through building a large number of links, Google made what seemed like a complete …

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Should You Integrate Social Feeds Into Your Web Design?

As we talked about earlier in the week, the principles and components of web design are continually changing.  What needed to be a key consideration a couple of years ago could very easily be something that needs to be avoided today. It\’s because of this why you don\’t often hear people designing and building their …

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